Most Common Roofing Scams & How to Avoid Them (Top Contractor Red Flags Every Homeowner Should Know)

Choosing the right roofing contractor protects your home, your finances, and your peace of mind. But across North Carolina, more homeowners are reporting roofing scams, insurance fraud attempts, and high-pressure tactics disguised as “free inspections.”
Fortitude Roofing was built to be the opposite — a high-performance, integrity-driven contractor serving Hampstead, Wilmington, Leland, St. James, and Eastern NC. We lead with transparency, education, and craftsmanship.
Below are the most common roofing scams in North Carolina, the red flags homeowners should never ignore, and how to protect yourself from unethical contractors.
1. The Insurance Scammer (Door-to-Door Claim Pushers)
This is the most common scam today — and ironically, many of these companies appear local.
These roofers canvass neighborhoods, knocking on doors after any small storm (or sometimes no storm at all). Their entire pitch revolves around convincing homeowners to file an insurance claim, even if their roof shows no legitimate storm damage.
Their promise?
“We’ll get your insurance company to replace your roof. All you pay is the deductible.”
Red Flags
- “You definitely have storm damage — let us file a claim for you.”
- “Your insurance will pay for everything. All you pay is your deductible.”
- A free inspection that magically “finds damage” every single time
- Pressure to sign a contingency or Assignment of Benefits without explanation
- They avoid talking about your roof’s actual condition and repair options.
- They push for a claim even when shingles are simply old, not damaged
Why This Scam Is Dangerous
Contractors who push unnecessary claims put you at financial risk:
- Filing false claims can lead to policy increases or policy cancellation
- If the insurance company denies the claim, the contractor disappears
- Some companies falsify photos or exaggerate damage
- Homeowners get pulled into insurance fraud without realizing it
How to Protect Yourself
- Never file a claim unless real, documented storm damage is present
- Ask for photos, videos, and a written inspection report of all damage
- Get a second opinion from a reputable, integrity-driven contractor
- Avoid anyone who leads with “insurance will cover it”
- Call your insurance company to report the behavior
Fortitude Roofing is fluent in insurance — but we refuse to manipulate the system or put homeowners in compromising situations. We educate first, every time
Worried someone pushed you to file a claim? Request a Fortitude Roofing give a Second Opinion
2. The Low-Bid Roofing Scam (Cheap Work, Expensive Problems)
If a roofing quote is dramatically lower than others, that’s a warning — not a deal.
Low-bid contractors win jobs by underpricing, then cut corners on:
- Underlayment
- Ventilation
- Flashing
- Fasteners
- Labor quality
Red Flags
- Considerably lower price compared to other options.
- Single point of contact- sales, project management, scheduling, etc.
- No explanation to why they install the material they do
- No valid explanation of why their price is lower
- Same day signing pressure
Why It Fails
Cheap roofing leads to:
- Leaks
- Voided warranties
- Poor nailing patterns
- Bad ventilation
- Full replacement within a few years
- Lack of future accountability, ie, the “taillight warranty”
Looking for high-quality roof replacement options? Explore Roof Replacement Services
3. Deductible Scams (Illegal in North Carolina)
Any contractor offering to “pay your deductible” is encouraging insurance fraud — and putting you at legal risk.
Red Flags
- “We’ll handle your deductible.”
- Fake or inflated insurance invoices
- Adding “extra” charges to cover deductible costs
- Trying to bypass your insurance adjuster
Why It’s Illegal
North Carolina law requires homeowners to pay their deductible. Contractors who attempt to hide it in the estimate are breaking the law — and risk dragging you into insurance fraud.
Protect Yourself
- Demand transparent pricing
- Avoid deductible discounts
- Ensure all insurance paperwork matches actual work
4. The Fake “Free Inspection” (Pressure Without Proof)
Some roofers advertise free inspections but rush through your roof, provide little documentation, and push for full replacements.
Red Flags
- Quick 5-minute inspection
- No photos or videos
- “You need a new roof today”
- No mention of repair options
- No photo report and written description of roof condition
A legitimate contractor provides documentation, education, and clarity — not pressure.
Want a real, photo-documented roofing inspection? Schedule an Inspection
5. Unlicensed or Uninsured Roofers (High Risk)
If a roofer lacks credentials, you could be liable for injuries or property damage.
Red Flags
- Not listed with the NC Licensing Board for General Contractors
- Won’t furnish Certificate of Insurance when asked
- Offers discounts for cash payment
- Unsure if a permit is needed for the proposed construction
- Low price
Protect Yourself
- Ask for insurance certificates
- Verify business licenses
- Require a written contract and warranty
- Avoid all “off-the-books” work
How to Choose a Roofing Contractor You Can Trust
A trustworthy roofing contractor will always:
- Show photos and videos of your roof
- Provide transparent, detailed estimates
- Use premium materials- not found in big box retail stores.
- Demonstrate a local, long-term presence
- Act as a retail first, restoration second type of contractor.
- Communicate proactively
- Lead with education, never pressure
You deserve a roofer who does the small things right — every time. That’s how high-performance roofing happens.
Trust Fortitude Roofing — High-Performance Roofing Rooted in your local community
Fortitude Roofing isn’t built on pressure tactics or insurance loopholes. We’re built on:
- Integrity
- Craftsmanship
- Leadership
- Transparency
- Community impact
- Doing what’s right every single time
If you want a roof inspection, a second opinion, or honest advice from a premier local contractor, we’re here to help.
Your home is worth doing right. And we’re the team built to do it right. Contact Fortitude Roofing